Customer Journey Design
Customer journey design is about creating meaningful and valuable experiences across all touch points. From the moment people first hear about your brand, to the day they make a repeat purchase.
Customer journey map tells the story of your typical customer, and illustrates their interactions with your brand – from their point of view. Each customer segment is put on a timeline, together with their needs and motivations at every stage of the buying process.
Customer journey maps are essential to successful growth marketing campaigns. They show you how to take a customer from awareness to purchase in a meaningful and personalised way.
How we do it
At The F Company we put your customers at the centre of our growth marketing campaigns. We build detailed customer journeys to deliver the right message to the right person, at the right time.
Because that’s how you create lasting client relationships in a multi-channel world.