1

We help B2B companies turn marketing into a revenue driver

Your Nordic
B2B marketing partner

Marketing should never be just a support function — like sales, it should be bringing in revenue. We understand B2B and the challenges that come with long sales cycles.

As an extension of your marketing team, we help you get more relevant leads and more revenue, and turn your in-house team into a measurable growth engine.

Book a Strategy Call

Marketing that helps you sell

Because leads don’t pay the bills.

Create demand

by educating your B2B audience, building trust and developing brand awareness.

Capture demand

by making sure that when your audience is ready to buy, they come to you.

Convert demand

into customers, measurable revenue and a happier Sales team.

Your extended marketing team

From strategy to execution, we bring everything you need to generate demand and revenue in a complex B2B environment. Your dedicated team of experts will assess your goals, and make a tailored plan for how we’ll help you reach them.

Experts in all your marketing tech

Marketing Strategy

We develop a strategy that works for your business and your buyers while helping you define and measure success.

Prioritisation & agile processes
Buyer personas & JTBD
Measurement & reporting
Marketing & Sales alignment

Content
Creation

We turn your expertise into thought leadership content. So when the time to buy comes, your audience comes to you.

Content strategy
Copywriting
Graphic design
Website design

Content Distribution

We turn your content into engaging and impactful campaigns across paid and organic channels.

Paid search & paid social
ABM campaigns
Lead generation and nurturing
Conversion rate optimisation

Get to know us

Maybe you want to work with us. Or maybe you want to be one of us. Either way, you’re in the right place. Get to know our awesome and ambitious marketers or learn more about our careers and open positions through the links below.

Upcoming events

Book a strategy call

We’re not for everyone. Here’s what kind of companies would get the best results with us:

  • You are a B2B company with complex sales cycles in the Industrial, Service or SaaS fields
  • You are looking for a long-term, strategic marketing partner
  • You’re willing to invest 5,000–15,000 euros per month in marketing

Does that sound like you? Then we might be The One for you – but book a call with us to see for yourself.

David Blinov
Managing Partner
+358 45 221 0390
david.blinov@thefcompany.com


David Blinov
Managing Partner
Provocative takes on B2B marketing strategy and its recent developments
LinkedIn
Ravi Kumar
Design & Technology Partner
Amazing illustrations of B2B marketing strategy topics, like the viral Dark Funnel graphic
LinkedIn
Kirill Vdov
Senior Paid Marketing Specialist
Insights and tips on B2B performance marketing, powered by a fondness for numbers
LinkedIn
Yuliya Salorenko
Senior Growth Marketer
A weekly dose of brutally honest marketing content topped with relatable memes
LinkedIn
remy-bertoli
Rémy Bertoli
Senior Growth Marketer
Tasty insights on personal development, growth, B2B strategy, and mindfulness
LinkedIn